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India to co-partner in world’s mega food event in Germany

As many as 200 Indian companies are expected to participate in the event, ANUGA 2017 from October 7-11, 2017 at Cologne, Germany

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Minister of Food Processing Industries Harsimrat Kaur Badal on Tuesday addressed a Joint Press Conference with the organisers of ANUGA - an international business platform for Food Industry to be held in Cologne, Germany. She also signed the Memorandum of Understanding for Participation in the ANUGA Exhibition with Katharina C Hamma, Chief Operating Officer, Koelnmesse GmBH, organisers of ANUGA.

Minister of Food Processing Industries said that it was an honour for India to be a co-partner country in such a prestigious international event. “It gives us the opportunity to showcase our strengths and opportunities to an international audience.” The Minister also said that Food Processing Sector had lots of challenges to deal with but due to the transformation happening in this sector, the industry is ready to overcome the obstacles.

Badal said that the Government had started nine Mega Food Parks; strengthening cold chain infrastructure; implementing Kisan-SAMPADA scheme with allocation of Rs 6,000 crore; creation of corpus of Rs 2,000 Crore with NABARD for priority lending to the food processing industries; rationalising taxes; allowing 100 percent FDI in retail market for Food sector, etc. These steps would help the Government in achieving its vision of making India a Global Food Factory rather than being a market place only. “Brand India will be standing parallel with Brand ANUGA in Cologne, Germany”, said the Minister. Badal said, in fact Germany could be invited to partner in World Food India to be organised shortly by the Government of India.

The Minister recognised the importance for India to be showcasing its strength in Food Processing Industries by participating in various International Food Exhibitions like SIAL in France and ANUGA in Germany.
 
“Food diplomacy will bridge many differences and would transform the lives of farmers” reiterated Badal. Development of Food Processing Industries will help in achieving the target of doubling farmers’ income by 2022. We need to upgrade our farming techniques and need investment not only in Food Processing but also in Farming technologies. We also need to learn from the west on how to control wastage at harvest and transportation level said the Minister.
 
Speaking on the occasion, Katharina C Hamma said that she was happy to announce India as a partner country to ANUGA 2017. While ANUGA 2015 had 135 Indian exhibitors, more than 200 Indian companies are expected to participate in ANUGA 2017 from October 7 to October 11, 2017 at Cologne. For ANUGA 2017 e-commerce in food industry would be focussed for the first time. Hamma said India’s food industry is known for its efficiency and culinary competence. World is attracted to Indian cuisines and its diversity. India is a home to a diverse variety of spices, a large number of which are exported across the globe. Traditional organic produce of North East India is held in high esteem.
 
ANUGA - an acronym for Allgemeine Nahrungs Und Genußmittel Ausstellung (General Food and Non essential Provisions Exhibition) is the world’s biggest and most important trade fair for food and beverage trade. It takes place biennially. ANUGA offers an extensive supporting programme with lectures, special exhibition and attractive industry events. It is the leading export platform with 7,189 exhibitors from 109 countries with over 85 percent of exhibitors from abroad. As many as 160,000 decision makers from the retail and out-of-home market from 192 countries visited during last ANUGA. The 66 percent of the industry visitors were foreigners.

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